New, York, New York
alex@thesevengroup.com

Category: Personal Development

Speaking engagements – how to get started

Over the past 2-3 months, I’ve had a number conversations centered around speaking engagements and how I got started. Over the past few years, I’ve been lucky enough to speak at 15+ marketing industry conferences, some large, some tiny, some solo, some panels. I’ve nailed a few where I got ten follow-up questions, and bombed…
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Why are you in it?

Throughout our lives, whether we work for ourselves or someone else, we’re spending around 40-60% of our waking hours, during any given work week, working. Factor in a seven day week, it still equals out to (roughly) a quarter of a lifetime. We often joke that we spend more time with co-workers than family, but…
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Two most important traits in business

As I continue to progress in my career, work with more people of different skillsets and personalities, I’m continuously trying to dissect what really matters in business. When it comes to hiring and building teams, many people go through the same motions and look at the same qualifications – years of experience, where they worked,…
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What makes greatness, great?

In full disclosure, I’m not a Patriots fan, never have been, never will be, but in watching the Super Bowl on Sunday, I started to dissect the Patriots, Tom Brady, and more broadly, what the dynasty has been able to accomplish. The thing is, while becoming extraordinary requires some talent, those who dominate their industries…
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The 1% Mindset

There’s a reason why the agile methodology became so popular over the years: it gave technical teams the ability to improve a product in increments, little-by-little, over short, timed cycles. It wasn’t about the big home run, but 50 singles and doubles, making the product 1% better through small changes that enhanced the user experience.…
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Consistency: An Undervalued Currency

In a world of one-hit wonders, viral videos, and cinderella stories, consistency is an undervalued currency. It’s not easy to be consistent… to produce day in and day out for a substantial amount of time. It takes time and patience, but once it can be maintained, it creates experts, professionals, and elites. The playbook… Create…
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The edges and trenches

While reading, watching, and listening for educational purposes can be extremely valuable, consuming too much content can often distract us from own our ideas and cause a block in original thinking. The alternative route? Learning by doing.. by executing… by failing… by optimizing. Every day, try to find a good balance between creating vs. consuming,…
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Getting Out of the Bubble

A lot of the time, it’s easy to get trapped in our own bubble. Our own city, own network, own mind. Staying in these bubbles too long causes stagnant growth and stale thinking. Getting out of the bubble, and taking in a different environment every once and a while, can kickstart new ideas or help…
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3 ways a workout routine can boost your career

It’s 5am on a Monday, you roll out of bed, drink a glass of water (read the benefits), pour a cup of coffee, and get ready for the gym. The sun is still down… everything is quiet… you’re thinking to yourself “is this worth it?”…. I can’t tell you how many times I’ve had this discussion…
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My Life Vision

Over the past 6 months, I’ve been getting a lot of questions related to The Bottom Line, content I share on social media, and my outlook on specific topics (i.e. career, fitness, etc)… The questions have become increasingly frequent… things like – “did you quit your job?”, “are you trying to become a motivational speaker?”, “I see…
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